SEO, or Search Engine Optimization, is about more than just catering to the search engines. You need to design a website that’s optimized for all your visitors—and Google will reward your efforts, even though “accessibility” on its own is not a ranking factor. 

Attorneys often have sticker shock when they realize just how much good Search Engine Optimization (SEO) costs. The truth is that SEO, when done the ethical way in accordance with Google’s best practices, is time-intensive.

As searchers, people tend to be religiously committed to their search engine of choice. But how about on the business side? How big is the difference between Google and Bing when it comes to SEO, and do attorneys need to be worried about optimizing for both search engines?

If you have a cohesive digital presence, there is no doubt about who you are, what you do, and how you can help prospects—regardless of where someone lands first.

You’re ready to invest in SEO, but another partner is hitting the brakes. Frustration is at an all-time high. Despite your conviction that now is the time to grow your law firm through SEO, you’re stymied by their reluctance and you can’t seem to break through.

To commemorate Women’s History Month—which spans the entire month of March—we’re celebrating some lesser known, yet pioneering female American law students, attorneys, civil rights activists, a judge and even a court reporter, who fought prejudice and succeeded.

You may have been sent a report on your website or run one yourself using PageSpeed Insights to check the speed of your website. This tool throws a lot of information at you and it can be hard to interpret correctly without all the context behind the metrics. A low performance score can be concerning,...

Are you struggling to optimize your SEO strategy? Search intent is often overlooked by marketers. Understanding search intent can make a big difference in driving traffic and boosting conversions on your site.

Pillar-cluster is a system for producing and organizing content that is easy to learn and implement. Attorneys can use this powerful model to rise in the rankings.