From race and ethnicity to language and physical ability, there’s a lot of ground to cover when it comes to inclusion. This article focuses on how cultural differences should be reflected in the design of your attorney website.
Going Beyond the “Inclusive” Stock Photo: Cross-Cultural Design Tips for Law Firms Read More
Category: Website Design
Keeping Your Law Firm’s Website—and Your Visitors—Safe
A law firm website that isn’t secure looks bad—and it’s bad for business.
Keeping Your Law Firm’s Website—and Your Visitors—Safe Read More
Captivating Your Audience: Lessons that Law Firms Can Learn from Netflix
Attention is currency in today’s world, and Netflix has a lot to teach us about how to attract and retain attention.
Captivating Your Audience: Lessons that Law Firms Can Learn from Netflix Read More
Tried and True Strategies to Improve Your Website’s Call to Action
A call to action (CTA, for short) is a way you ask someone to do something on your site. It could be a “sign up” button or a “book a call” widget. Some CTAs are far more effective than others—and we’re sharing five ways you can improve your CTAs. It may be hard to believe,...
Tried and True Strategies to Improve Your Website’s Call to Action Read More
Is Your Site Delivering a Good User Experience?
Delivering a good user experience can make or break a website. The good news is that UX isn’t a mystery. We know what works, and so can you! The bad news is that shoddy UX can tank a website’s reputation as well as its ranking. This article defines UX, explains why UX matters, and offers...
Is Your Site Delivering a Good User Experience? Read More
Starting Your Own Firm: When Is the Right Time to Develop Your Website?
Every day, we hear from lawyers who are planning to go out on their own in the coming months. They will need branding and a website. But when is the right time to start developing a site? One month before the launch of the firm? 12 months? Time is a very important ingredient when it...
Starting Your Own Firm: When Is the Right Time to Develop Your Website? Read More
Website Performance and SEO, They Go Hand in Hand
Your conversion rate drops by about 4.42% for every second a visitor must wait for your website to load. This means that you could have killer keywords and tons of backlinks, but poor web performance could thwart even the best SEO strategy! Many agencies limit their SEO offerings to common tactics like on-site optimization, link-earning,...
Website Performance and SEO, They Go Hand in Hand Read More
Accessibility Overlay Tools on Law Firm Websites Are on the Rise—Here’s What You Need to Know
Accessible websites are a requirement for enabling disabled people to use the Internet—and people with disabilities make up 26% of the population, according to the CDC. Accessibility is more than a legal issue; it’s a powerful design framework that ultimately helps everyone. Over the past few years, we have noticed an uptick in interest in...
Accessibility Overlay Tools on Law Firm Websites Are on the Rise—Here’s What You Need to Know Read More
Changing the Digital Landscape, One Accessible Legal Website At A Time
When it comes to creating good websites, most web developers are quick to say that they prioritize the user experience. Unfortunately, most don’t consider the experience of visitors using assistive technologies. In fact, one study found that more than 90% of websites are inaccessible to people with disabilities who rely on assistive technology. As a...
Changing the Digital Landscape, One Accessible Legal Website At A Time Read More
Creating a Law Firm Website for Referral Validation: What You Need to Know
If your law firm primarily gets cases via referrals, then lead generation is probably not a high priority for you when it comes to online marketing. However, a website is still important—and there are unique considerations when designing a website for referral validation. Referrals are so special. You previously delivered good service to someone and...
Creating a Law Firm Website for Referral Validation: What You Need to Know Read More