When you hear “meta description,” you might be tempted to immediately tune out. However, the meta description is not some complicated technical term or SEO gibberish—it’s a simple, powerful tool for communicating with Google and with your audience.
Back to Basics: Let’s Talk About Meta Descriptions for Law Firm Websites Read More
Category: Website Design
Lead Magnets for Lawyers: A Primer
Lawyers are no strangers to the art of persuasion, but in today's world of digital marketing, they must also be masters of the lead magnet. The right lead magnet can be a powerful tool for any law firm looking to generate and nurture leads.
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Conversion Tracking Basics for Lawyer Websites
Here’s a basic guide to conversions on a website, including what a marketing conversion is, what a conversion rate means, and how to track conversions for a lawyer website.
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Six Features to Consider Adding to Your Law Firm Website
From multimedia content to cutting edge chat tools, here are six features for lawyer websites that we hope continue to gain traction.
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We Have A Type
As designers and marketers, we have some favorite fonts and advice to share, including how to know which font is “the one” for your firm’s website.
We Have A Type Read More
Built to Scale: How a Website Can Help or Hinder Growth
Your choice of website developer can make all the difference when you need to scale quickly in just a few months.
Built to Scale: How a Website Can Help or Hinder Growth Read More
Want to Stand Out? Get Better Photos
Professional photos can help give you an immediate edge over your competition. Plus, it’s relatively fast and easy to hire a skilled photographer and upload new photos to your website.
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Websites for Lawyers: New Developments in 2023
From Google to the DOJ, major institutions are introducing some big changes in 2023 that will impact your attorney website. To keep you up to date, we’re explaining three of the most important new developments.
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Going Beyond the “Inclusive” Stock Photo: Cross-Cultural Design Tips for Law Firms
From race and ethnicity to language and physical ability, there’s a lot of ground to cover when it comes to inclusion. This article focuses on how cultural differences should be reflected in the design of your attorney website.
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Keeping Your Law Firm’s Website—and Your Visitors—Safe
A law firm website that isn’t secure looks bad—and it’s bad for business.
Keeping Your Law Firm’s Website—and Your Visitors—Safe Read More